Jam Packed!

Einstein Wireless launched its “Jam Packed” campaign, featuring the latest music phones from Sony Ericsson—the W810i and W300i Walkman® handsets. Einstein is taking these phones to the streets, conducting mobile sound checks throughout Wisconsin to demonstrate the quality sound and features on Einstein’s powerful local network. This blog details the adventures of the Jam Packed Street Teams, powered by O’Berry Cavanaugh. Stay tuned us as we ride, stride and jam throughout Wisconsin.

Friday, September 01, 2006

JamPackerMania

Well, we can honestly say that our Jam Packed attire was noticeable today...we were the only ones not wearing cheeseheads, Farve jerseys, face paint or wiener leis (though we were tempted). We had a perfect location with maximum visibility at The Stadium View, a local hangout for a huge pre-game party.

The day's promotions included radio remotes with WOZZ, the mobile billbard making its way through the crowded streets, Segways buzzing around, a booth with signage in a prime location, and our street team out in full force. Together, with the huge crowds and Cindy's favorite cheese curds, it made for Einstein's version of a perfect storm, with all the campaign elements coming together for a successful event.

We even convinced former-Packer Gilbert Brown to sign with Einstein...well, maybe not, but we did get him to sign our Segway!


















Here are some of the people we met:

Wednesday, August 30, 2006

Live from The Bar East in Green Bay

The blog may have been silent for awhile, but the street team hasn't been! The talent team and I spent the evening at The Bar East in Green Bay. It was an event full of excitement with The Eagle hosting a live radio remote, the mobile billboard driving around, and the street team conducting sound checks.

Two reps from Sony Ericsson were also on hand to check out our Jam Packed campaign in full swing. They enjoyed seeing Einstein in action and, of course, had to test drive the segways!

Tuesday, August 22, 2006

Einstein Street Team Hits The Streets Again

The Einstein street team is back on the streets in full force! Caitlin from the OC team has been trained on the segways and now we're ready to hit the streets.










As for myself, after a much needed break, I am back on the scene currently in Madison. Caitlin and I hit up the streets of Madison today cruzin around on our segway, talking to people about the phone and Einstein's great service plans.




Tomorrow we head to Green Bay and the Fox Cites... Join us tomorrow night at Buffalo Wild Wing's in GB if you happen to be around...